We seek a talented and passionate Social Media Marketer to join our dynamic team. This role will be pivotal in executing and managing comprehensive social media strategies for our UK client. You will be responsible for crafting engaging content, implementing effective campaigns, and analyzing performance metrics to drive brand awareness and engagement.
Key Responsibilities:
- Develop and execute a robust social media content strategy aligned with the client's brand guidelines and target audience.
- Create high-quality, engaging content across social media platforms, including written copy, visuals, and videos.
- Develop and execute targeted social media campaigns to achieve specific objectives, such as lead generation, brand awareness, and customer engagement.
- Actively engage with the target audience, respond to comments and messages, and foster a positive brand image.
- Monitor social media performance metrics, analyze insights, and provide actionable recommendations to optimize strategies.
- Work closely with the client's team to understand their business objectives and ensure alignment with the social media strategy.
Qualifications and Skills:
- Proven experience in social media marketing, preferably focusing on UK markets.
- Strong understanding of social media platforms (Facebook, Instagram, Twitter, LinkedIn, etc.) and their algorithms.
- Excellent written and verbal communication skills.
- Strong analytical skills to track and measure campaign performance.
- Ability to work independently and as part of a team.
- A passion for social media marketing.
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